Services

Four crafts, one studio

We have shipped across the web, phones and the desktop, which means we can pick the right tool for your problem instead of the only one we know. Here is what each of those actually involves.

  • 01

    Web applications

    Production web apps from first commit to deploy. React, TypeScript, and a sensible backend. Fast, accessible, and built to be maintained.

    Most of the work arrives as one of two shapes: nothing exists yet and it needs to exist, or something exists and it has stopped being safe to change. Both start the same way, with a week of reading before a week of writing.

    Typically includes

    • Product & MVP builds
    • Rescue & rebuild
    • Design systems
    • Performance & accessibility
  • 02

    Mobile apps

    Native iOS with SwiftUI, and cross-platform when it earns its keep. We have shipped our own apps to the App Store, so we know the whole road.

    Shipping to the App Store is its own craft: provisioning, review, staged rollout, and the long tail of devices and OS versions that a simulator never shows you. We have taken our own apps through it, which is a different kind of knowing.

    Typically includes

    • iOS & SwiftUI
    • React Native & Expo
    • App Store delivery
    • Offline-first sync
  • 03

    Desktop software

    Real desktop tools for Mac and Windows when the browser is not enough. Menu bars, file systems, and the native feel people expect.

    Some work does not belong in a tab. Anything that touches the file system, runs while nobody is looking, or has to feel instant on a large dataset is usually better as a real application.

    Typically includes

    • macOS & Windows
    • Tauri & native shells
    • File system & OS integration
    • Signing & auto-update
  • 04

    AI integration

    We work with Claude Code and Codex every day. We help teams fold modern AI into real products, and into the way they build them.

    Two different jobs, often confused. One is putting AI in front of your customers, where the hard part is what happens when the model is wrong. The other is putting it behind your engineers, where the hard part is the guardrails that make delegation safe.

    Typically includes

    • LLM product features
    • Agent workflows
    • Claude Code & Codex adoption
    • Evaluation & guardrails

The gates, not the promises

Every studio says it cares about quality. These are the four things that are actually running on your repository, and what each one buys you once it is.

  • Unit tests where the logic lives

    The rules that decide money, permissions and state get tested directly rather than through the interface.

    A regression surfaces in seconds, before anyone reviews it.

  • End to end on the paths that earn

    A real browser signs up, checks out, submits and recovers on every push, against selectors stable enough that the suite never cries wolf.

    A broken checkout never reaches a customer.

  • Analytics and observability

    Product analytics on the flows that matter, error tracking and traces underneath, alerting tuned to fire on real failures.

    You hear it from a dashboard, not from a customer.

  • Constraints in the repo

    Types, linting, formatting and the security gate run in CI, not in somebody's head. Agents work inside those rails instead of around them.

    Handing repetitive work to an agent stops being a risk.

Know which one you need?

Tell us what you have in mind. We reply to everything, usually within a day, and we will be honest about whether we are the right studio for it.

Start a conversationhello@appleby.ai